Welcome to the part of our website where you can meet the faces behind Growtivation and Product That Works.

Our established, family-owned business is proud to have developed an excellent team, all of whom are dynamic, focused, positive and highly motivated towards helping you grow your own business and give you the best products to get the best results in the building, landscaping and growing arenas.

Find out more here about the various departments and marvellous individuals who make our business what it is today.

Graham Elsey

Operations & HR Director

Graham is responsible for overseeing the operational side of the company. On a daily basis this includes planning stock requirements, negotiating with suppliers and organising logistics. He works closely with the warehouse and customer service teams to ensure Growtivation consistently delivers an exceptional customer experience.

Having joined Growtivation in 2010 he says he enjoys working with a team of hard working, dedicated individuals who are all committed to solving problems and overcoming challenges.

Favourite Product: Draintex Geotextile Fabric
“There is often a lot of confusion in the marketplace as to which fabric to use for wrapping soakaways or land drains. When it comes to product selection, Draintex with its descriptive name and clear, simple branding, needs no explanation!”

Email Graham: graham.elsey@growtivation.com

Vernon Elsey

Sales & Marketing Director

Vernon is responsible for the marketing and sales department at Growtivation, offering motivation and management, support and training of the sales team. He also manages key customer accounts. Vernon loves being part of a dynamic, focused and competitive team, all striving for a common goal and enjoying the challenges that arise.

Favourite product: Gravelrings and Grassrings
“A completely unique design, offering significant time and money savings whilst still providing the best end results.”

Email Vernon: vernon.elsey@growtivation.com

Reuben East

Regional Sales Executive

As part of his day to day work, Reuben (known as ‘Rubes’ to the team at Growtivation) visits customers from Scotland to Norfolk and everywhere in between. He manages existing accounts and converts prospects to customers. As one half of Team Tornado, he thrives on positivity, which he feels encourages performance and success; and he has a strong passion for sales and contributing to the growth of Growtivation.

Favourite product: Gravelrings
“An effective method of containing and stabilising loose aggregate surfacing, which helps to eradicate gravel migration, sinking and rutting.”

Email Reuben: reuben.east@growtivation.com

Lyn Giles

Accounts Assistant

Lyn’s role involves the company bookkeeping and she works closely with the finance team to keep customer and supplier records up to date and accurate on a weekly basis. She loves the attention to detail, neatness and orderliness of the way the finance team works at Growtivation to achieve a consistent and professional approach to accounting.

Favourite product: Weedtex weed control fabric
“As its names suggests, it’s ideal for suppressing weeds!”

Email Lyn: accounts@growtivation.com

Alan Trussler

Warehouse Supervisor

Alan works in the warehouse, dealing with picking and packing of orders, deliveries, unloading containers, loading carriers at the end of the day and keeping the warehouse in order. He enjoys his working life because, for the first time in his career, he feels he’s in a job where the company is growing year on year and every member of staff is doing their part to maximum levels to achieve success.

Favourite Product: Gravelrings and Grassrings
“Since we started selling it, the volume that has gone out is amazing. Must be a great product!”

Email Alan: warehouse@growtivation.com

Demelee Bradshaw

Demelee Bradshaw

Sales Account Manager

Having joined us as an office administrator, Demelee quickly moved to being a customer service administrator and is now working as part of the sales team, taking customers’ orders and helping with product queries, as well as helping to monitor stock levels and keeping them up-to-date about new products.

She says: “I enjoy my role because the ultimate goal is to create a successful outcome for all parties. I joined the Growtivation team in August 2017 and have enjoyed every day since.

“The strong family background of the company extends to the office, which makes it feel like home.”

Favourite product: Gravelrings
“It is used as a stabiliser and has such a unique design. It’s particularly useful in driveways with decorative stone and is strong enough to carry an incredible weight.”

Email Demelee: demelee.bradshaw@growtivation.com

Stefan Taylor

Stefan Taylor

Regional Sales Executive

Stefan looks after merchants in the south/south west of the country and spends lots of time travelling to visit new and existing customers. He enjoys meeting people, turning prospects into customers and getting new quality products into merchants.

He has worked in varying types of sales roles before and now enjoys working with an enthusiastic, dynamic bunch of people, who are committed to driving the business forward.

Favourite Product: Groundtex

“It is an excellent, tough, multi-purpose geo fabric, which can be used above and below ground and is available in various size rolls and packs, so waste fabric is kept to a minimum. A bestseller!”

Email Stefan: stefan.taylor@growtivation.com

Poppy Cremer

Poppy Cremer

Customer Service Executive

Poppy’s role involves processing orders, sorting order queries, filing, keeping things organised, and customer service. She works alongside the sales and operations teams, making sure that things are done to a schedule which then enables everyone else to carry out their roles. She enjoys dealing with all kinds of different people on a daily basis and the fact that every day is not the same as the one before!

Coming from mainly customer service based roles, Poppy is good with people and dealing with multiple activities at once, calmly and professionally and says the best thing about the Growtivation working environment is that it is fun, happy and healthy, yet remains professional – which is rare to find!

Favourite Product: Gravelrings

“They are only 25mm deep which is less than competitors products, meaning you get the same professional result without having to use so much gravel to fill it up!”

Email Poppy: poppy.cremer@growtivation.com

Andy Douglas

Andy Douglas

Business Development Manager

Andy works in the Marketing Department where his role is to search out quality businesses that would benefit from knowing about Growtivation and our products.

He joined the Growtivation team in January 2021 and says the best thing about working for Growtivation is the friendly, but energised, atmosphere where rewarding hard work is part of the professional culture.

Favourite Product: Gravelrings Gravel Retention System

“A modern product that has been well designed for modern techniques.”

Email Andy: sales@growtivation.com

Jack Brocklehurst

Jack Brocklehurst

Warehouse Operative

Jack works alongside Alan & Ollie in the Growtivation warehouse and his job involves the handling of all materials in and out of the warehouse, from unloading containers to picking and packing orders for various customers. The job covers all aspects of wholesaling and warehousing.

Having joined Growtivation in September 2021, he says he enjoys that Growtivation is a family run tight knitted company where he feels valued as an employee.

Favourite Product:Groundtex Geotextile Fabric

“Having used it in my previous job during artificial grass installation I would recommend the Groundtex for weed suppressant. It works well with multiple materials I.E Type 1/Granite Dust/Sharp Sand and does a solid job.”

Email Jack: warehouse@growtivation.com

Millie Pitt

Millie Pitt

Marketing Coordinator

Millie is responsible for coordinating Growtivation’s marketing department, working closely with the Marketing Director and sales team to execute the marketing strategy, including production of online and offline material and taking on new projects, ensuring they are delivered on time. She really enjoys the fact that there is always an exciting project to be working on in the pipeline.

Millie joined the Growtivation team in May 2021 from university. Both of her degrees have provided her with the knowledge and skills to help her in her job and she has thoroughly enjoyed putting them into practice.

She says: “The family atmosphere is incredible at Growtivation, which makes coming to work even more enjoyable. No matter your position or department everyone works together as one”.

Favourite Product: Landtex Landscape Fabric

“It is my favourite product because it is an eco-friendly weed control solution as it effectively suppresses weeds, eliminating the need to use chemicals. Anything that helps the environment is a plus for me!”

Email address: Millicent.Pitt@growtivation.com

Natasha Carswell

Natasha Carswell

Customer Service Executive

Natasha’s role involves processing orders, sorting orders and delivery queries and customer service. She works alongside different departments within the company to ensure customers receive a good service and says her day to day working life is always different.

Natasha joined the Growtivation team in July 2021, coming from customer service/sales and senior roles and she says she enjoys being busy and building rapports with people. She added: “The best thing about working at Growtivation is the support you receive within the company and the family environment”.

Favourite Product: Groundtex Woven Geotextile Fabric

“It’s so versatile – an excellent heavy duty weed control membrane that can also be used as a ground stabilisation solution. Leaving little to no waste, it is used across a wide range of applications.”

Email Natasha: natasha.carswell@growtivation.com

Ollie Day

Ollie Day

Warehouse Operative

Ollie works in the Growtivation warehouse to pick and pack the orders ready for dispatch, unloading and loading containers, loading the carriers at the end of each day and manufacturing foam expansion joints. He also liaises with the operations team to ensure processes are running smoothly and says the best part about working for Growtivation is that it’s like being part of a little family.

Favourite Product: Draintex Drainage Geotextile Fabric

“I’d recommend this drainage geotextile fabric to everyone because it has excellent drainage abilities as well as being versatile enough to be used as a ground stabilisation membrane beneath MOT type 1 or 3 aggregate.”

Email Ollie: warehouse@growtivation.com

Karl Weightman

Karl Weightman

Visual Merchandising Co-ordinator

Karl joined the Growtivation team as a visual merchandising co-ordinator. His responsibility is to ensure the customers shop floors are merchandised correctly and displayed in a presentable and attractive manner. Karl works with the Sales & Marketing Director to feedback what he finds from visiting the distributors.

Favourite Product: Draintex

“A great product for drainage solutions”

Paul Cantley

Paul Cantley

Visual Merchandising Co-ordinator

Paul joined the Growtivation team as a visual merchandising co-ordinator. His responsibility is to visit customers and make sure they have a good understanding of the product range and are aware of the opportunities we offer. Paul works closely with the sales team to feedback his findings to support them in their role.

Favourite product: Drivetex

“Drivetex provides superior performance in ground stabilisation, filtration and drainage. Even better, it doesn’t lose strength when buried in the ground, the same can’t be said for woven alternatives.”